AI AGENTS AI calling for Indian businesses

AI calling agents that talk to every lead, in their language

Troika's AI voice agent calls your leads and answers incoming calls in Hindi, English and 7 more Indian languages. It qualifies interest, books appointments and transfers hot leads to your team, billed per second.

Troika AI · Live call
Priya · AI Agent
Outbound · Real estate
Speaking 00:00
Live transcriptCaller: Rahul · Thane

Illustrative calls. Your agent uses your own script, voice and language.

Businesses we have worked with

Ultrafresh by PrestigeInterior Company by Square YardsD Y Patil PGDM InstituteGanpat UniversityAIMS IBS B SchoolRegal EnclaveGalaxy Auto WorksBharat BuildconHITAM
The basics

What is an AI calling agent?

An AI calling agent is software that makes and answers phone calls with a natural voice. It gives your pitch, listens to the reply, understands it, asks qualifying questions, and then captures the lead, books a callback or appointment, or transfers the call to a person on your team.

You may also hear it called an AI voice agent, AI telecaller, voice bot or AI calling software. They all describe the same idea: software that holds a real phone conversation instead of playing a recording.

Unlike an IVR ("press 1 for sales") or a recorded robocall, the caller simply talks. The agent can be interrupted mid-sentence, follows the conversation, and switches language when the caller does.

It works best as the first layer of your sales process: it reaches every number, every time, with the same pitch, and passes interested people to your team.

  • 🎙️Introduces your business and offer in a natural voice
  • 👂Understands replies, even with interruptions or background noise
  • 🎯Asks your qualifying questions: budget, location, timeline, need
  • 📅Books an appointment or a callback at the caller's preferred time
  • 🔀Transfers interested callers to your team's number
  • 📝Records the call and writes a short summary for your team
  • 🛡️Respects "don't call me" requests and adds them to your opt-out list
2012Troika founded
9Indian languages
25+Indian voices to choose from
1 secBilling unit, no rounding to minutes
See every plan and price in 10 secondsEnter your number and the plans unlock right away. Or hear a real AI call first.
Real call recordings

Hear Troika AI in real conversations

Real calls made by Troika's AI calling agent, in Hindi and English, across real estate, education, finance, healthcare and events. Press play.

🏢 Real EstateOutbound

Lead Qualification · Hindi

Qualifies a project enquiry and captures budget, in Hindi.

1:28
🏢 Real EstateOutbound

Follow Up · Hindi

Follows up a project enquiry and notes the requirement.

1:22
🏢 Real EstateOutbound

Live Transfer · English

Hands a warm buyer straight to the sales team, mid-call.

0:44
🏢 Real EstateOutbound

Site Visit · Hindi

Offers a site visit and confirms the slot.

0:42
🎓 EducationOutbound

Follow Up · English

Checks back on a course enquiry and shares the details.

1:46
🎓 EducationOutbound

Lead Qualification · English

Checks eligibility and interest on an admissions call.

0:58
🏦 BFSIInbound

Follow Up · English

Answers a finance enquiry and logs the request.

1:07
🩺 HealthcareOutbound

Renewal · Hindi

Explains a health policy renewal and records the reply.

1:28
🎪 EventsOutbound

Invitation · English

Invites a business to the trade show and confirms attendance.

1:09
🎪 EventsOutbound

Invitation · English

Invites an exhibitor to the expo and notes their interest.

1:07
Left: a frustrated caller stuck in an IVR menu. Right: a caller talking naturally to an AI voice agent that understands the request and hands off to a human with context.
AI calling vs IVR

AI calling agent vs IVR, robocalls and voice bots

An IVR makes callers press buttons through a fixed menu. A robocall plays the same recording to everyone and cannot listen. A basic voice bot follows a rigid script and breaks when the caller goes off track.

An AI calling agent holds a two-way conversation: it understands what the caller says, answers from your information, asks the next sensible question and hands over to your team with the context when a person is needed.

  • IVRPress 1, press 2, wait. Callers drop off.
  • RobocallOne-way recording. No questions, no answers.
  • Troika AI calling agentListens, understands, qualifies, books and transfers, in the caller's language.
From lead to conversation

Every lead gets a call. Every result gets recorded.

Add the numbers you collect, or route your incoming calls. The AI agent talks to each person and turns the call into a clear next step.

YOUR LEADS TROIKA AI AGENT WHAT HAPPENS 🌐 Website enquiries 📣 Meta & Google ad leads 🗂️ Your existing database 🎪 Event & expo visitors ☎️ Incoming calls Troika AI AGENT ✅ Lead qualified & saved 📅 Appointment or callback booked 🔥 Hot lead transferred to your team 💬 WhatsApp proposal sent 🛡️ Opt-out respected & recorded All in your dashboard: recordings, transcripts, summaries, reports
  • 🌐Website, ad, database and event leads, plus incoming calls
  • 🤖Troika AI agent talks to every lead
  • ✅Lead qualified, appointment booked, hot lead transferred, WhatsApp proposal sent or opt-out recorded
How it works

Live in as little as 24 hours

You bring your offer and your data. We set up the AI agent, voice and phone lines. You stay in control from your dashboard.

  1. Share your details

    Business, offer, FAQs, preferred language and the number to transfer hot leads to.

  2. We set up your agent

    Voice, script flow, phone routing, lead capture and testing. 24 hours to 7 working days.

  3. Add numbers & launch

    Paste your contact list, schedule the campaign and set automatic retries.

  4. Get leads, not just calls

    Interested leads, transfers, bookings, recordings and reports in one dashboard.

Features

Everything a great telecaller does. At scale.

Built for Indian businesses calling Indian customers.

Speaks 9 Indian languages, switches mid-call

Pick a primary and a second language per script. If the caller switches from Hindi to English, so does the agent.

Englishहिन्दीमराठीગુજરાતીதமிழ்తెలుగుಕನ್ನಡবাংলাമലയാളം

Natural, interruptible voice

25+ Indian male and female voices. Callers can interrupt; background noise is filtered.

Live transfer of hot leads

Interested callers are connected straight to your sales number, with a fallback if nobody picks up.

Books appointments & callbacks

Site visits, demos, consultations or "call me after 6": booked during the call, in your slots.

WhatsApp proposal on request

Caller asks for details? Your approved WhatsApp template goes out while still on the call.

Smart retries & voicemail detection

Unanswered numbers retried after 10 minutes, an hour, or when you choose. Voicemail is detected.

Opt-out (DND) handling

"Mujhe call mat karo" ends the call politely and adds the number to your opt-out list.

Recordings, transcripts & AI summaries

Listen to any call, read the transcript (translated if you need) and get a 1–2 line summary of what happened.

Campaign dashboard & reports

Pickups, completed calls, leads, transfers and credits used, per campaign. Download CSV or PDF reports.

Your dashboard

See every call, lead and transfer as it happens

Live campaign status, delivery reports, recordings and leads, in one place.

Troika AI calling dashboard realtime overview showing validity, total leads, transfers, campaigns, total calls, credit balance and recent calls
Troika dashboard view of a live call being transferred to the sales team
Live transfer to your team
Troika dashboard showing call outcomes for a campaign
Call outcomes per campaign

Screens from the Troika AI calling dashboard.

Use cases

Outbound and inbound AI calling

One AI agent, two jobs: reaching out to your list, and picking up when customers call you.

Outbound AI telecaller

Works through your list and finds the people worth your team's time.

  • Lead qualification for ads and enquiry forms
  • Follow-ups on old and cold leads
  • Admission, event and offer announcements
  • Payment, renewal and appointment reminders
  • Feedback and survey calls

Inbound AI receptionist

Every incoming call answered, with a greeting and script built for inbound.

  • Answers common questions from your own documents
  • Captures caller details as a lead
  • Books appointments and callbacks
  • Transfers urgent or high-value callers to a person
  • No missed calls during busy hours
Industries

AI calling agents for your industry

We have worked with businesses across education, real estate, automobile, exhibitions, finance, healthcare, hospitality and professional services.

🏢

Real estate

Qualify property enquiries, share project details and book site visits.

AI calling for real estate →
🎓

Education & coaching

Call admission enquiries, announce batches and book counselling sessions.

🏦

Loans & finance

Check interest, follow up on applications and send reminders.

🛡️

Insurance

Renewal reminders, policy enquiries and transfer of interested buyers.

🩺

Healthcare & clinics

Appointment booking, reminders and follow-up calls after a visit.

🚗

Automobile

Test-drive bookings, service reminders and offer announcements.

🎪

Exhibitions & events

Visitor invitations, registrations and day-before reminders.

🏨

Hospitality & services

Booking confirmations, enquiries and feedback calls.

Customer stories

What businesses say about Troika AI calling

Feedback from institutes and businesses running AI calling campaigns with Troika.

Higher education
“It has been a good experience to leverage Troika for reaching out to our prospective customers. It is really easy to deploy and the support has been really good.”
Dr. Tausif MistryDy. Director - Virtual Learning, Indira University
Hot leads from bulk admissions data
“The AI Calling and WhatsApp Messaging services have been effective and useful for our requirements to generate hot leads from bulk data. Their assistance and prompt responses made the overall experience smooth.”
Kalpesh KuwarHead Admissions, DYP-PGDMI, Akurdi, Pune
Coaching institute
“The biggest advantage is that it can call 1,000, 2,000, or even 4,000 people in a single day. We have been using this system for the last 3-4 days, and we have already received around 10 to 15 positive leads.”
Pramod Tanaji AtkariFounder, Omkar Science Tutorial
Automobile
“The AI calling agent is performing well, and the automated marketing outreach through the AI bot is being executed effectively. The system has helped in customer engagement.”
Hafsa ShaikhGalaxy Auto Works
Wealth management
“Had a great experience with Troika during my transition process. Always responsive, professional, and incredibly helpful, making the entire process smooth and stress-free. I highly recommend Troika's services.”
Kunal RishiProgram Manager, Mavenark Wealth Private Limited
B-school admissions
“It has been a pleasure working with Troika Tech Services. I truly appreciate your professionalism, prompt support, and commitment to delivering quality service. The team has always been responsive, reliable, and helpful.”
Soumyashree JenaWestern Business School, Pune
Social sector
“It has been a great experience working with Troika Tech Services. Your team has been very supportive, responsive, and professional throughout the process. The quality of service and timely assistance made everything smooth and hassle-free.”
Arshad AliAdarsh Seva Bhavi Sanstha
AI vs manual calling

AI calling agent vs traditional telecalling

The AI agent does the repetitive first calls. Your people do the conversations that close.

Troika AI calling agentManual telecalling team
Calls in parallelMany at once, based on the channels you chooseOne per telecaller
Pitch qualitySame clear pitch on every callVaries with mood, fatigue and experience
Languages9 Indian languages, switches mid-callDepends on who is on shift
Follow-up disciplineAutomatic retries and scheduled callbacksOften missed when the team is busy
Records & reportsEvery call recorded, transcribed and summarisedManual notes, if any
Hiring & trainingUpdate the script once, every call changesRecruit, train and manage attrition
BillingPay per second of actual talk timeFixed salaries, whether calls convert or not
Plans & pricing

Simple plans, billed per second

A one-time setup, then prepaid calling credits. Enter your mobile number to see every plan and price instantly.

  • One-time setupWe build your AI agent, voice flow, phone routing and lead capture.
  • Prepaid credits1 credit = 1 second of call time. Billed on actual duration, not rounded to minutes.
  • 9+ languages includedNo additional language fee.
  • Add-ons if you need themDedicated number with Truecaller verification, CRM integration after a feasibility check.

See plans & pricing

Prices appear right here after you submit. Our team may call you to help pick a plan.

Not sure which plan fits?Get a free demo call for your business, and our team will suggest the right plan.
Rupee math

What does each call cost your telecalling team today?

Put in your own numbers to see your current cost per dial, then compare it with our per-second AI calling plans.

Example values. Change them to your own numbers.

Your team's monthly cost₹0
Dials per month0
Your cost per dial₹0

An AI calling agent has no salaries, seats or attrition. It bills per second of actual talk time, from prepaid credits, and can run many calls in parallel.

Compare with our plans
Customer stories

How businesses use Troika AI calling

Real customers, in their own words. Ask us for a free demo on your own use case.

Omkar Science Tutorial Coaching institute

The need: Reach a large list of students and parents during admissions, faster than a small team could dial.

How they use Troika: AI calling agent working through the institute's calling list and flagging interested families for follow-up.

"The biggest advantage is that it can call 1,000, 2,000, or even 4,000 people in a single day. We have been using this system for the last 3-4 days, and we have already received around 10 to 15 positive leads."Pramod Tanaji Atkari, Founder

DYP-PGDMI, Akurdi, Pune Management institute admissions

The need: Find the hot leads hidden in bulk admissions data.

How they use Troika: AI calling together with WhatsApp messaging.

"The AI Calling and WhatsApp Messaging services have been effective and useful for our requirements to generate hot leads from bulk data."Kalpesh Kuwar, Head Admissions

Indira University Higher education

The need: Reach prospective students without a long technical rollout.

How they use Troika: Outreach to prospective students, with Troika handling deployment and support.

"It has been a good experience to leverage Troika for reaching out to our prospective customers. It is really easy to deploy and the support has been really good."Dr. Tausif Mistry, Dy. Director - Virtual Learning

Galaxy Auto Works Automobile

The need: Keep customers engaged without adding staff to make routine calls.

How they use Troika: AI calling agent plus automated marketing outreach.

"The AI calling agent is performing well, and the automated marketing outreach through the AI bot is being executed effectively. The system has helped in customer engagement."Hafsa Shaikh
Buying guide

What affects the cost of an AI calling agent?

Plans are a one-time setup plus prepaid credits. These are the factors that decide how far your budget goes.

Call duration

Credits are used per second of connected call time (1 credit = 1 second). A 40-second qualification call uses far fewer credits than a 3-minute explainer, so a short, focused script stretches your budget.

Pickup rate and data quality

Fresh, relevant numbers of people who enquired with you get picked up more and qualify better. Old or irrelevant lists waste attempts. Voicemail is detected, so it does not eat into real conversations.

Campaign volume and speed

How many numbers you call and how fast you need them done decides the plan and the number of channels (calls in parallel) you need.

Languages

9+ Indian languages are included with no additional language fee. You can set a primary and a second language per script.

Add-ons

A dedicated number with Truecaller verification helps long-term caller identity. CRM integration is quoted separately after a feasibility check. Neither is required to start.

How to compare quotes

Ask every provider what the setup covers, whether billing is per second or rounded to minutes, what support you get and whether language, transfer and recordings cost extra. See our plans.

Best practices

How to get the best results from AI calling

Call new leads within minutes

Interest is highest right after someone enquires. Load fresh enquiries into a campaign quickly instead of collecting them for a weekly drive.

Keep the script short and conversational

Lead with who you are and why you are calling, ask 3 to 5 qualifying questions, then close with one clear next step: a site visit, a counselling session or a callback. Brochure text is too long for a call.

Decide your "hot lead" rule

Agree what makes a lead worth a transfer (for example budget plus timeline) so the agent hands over the right people and your team trusts the transfers.

Follow up fast on transfers and bookings

The AI opens the door; your team closes it. Call back booked leads and confirm site visits on time.

Listen to recordings every week

Ten minutes of listening shows where callers get confused. Small script changes often lift results more than calling more numbers.

Is AI calling legal in India?

AI calling is used legally in India when it follows the same rules as any business calling: TRAI's telemarketing regulations, respect for the DND (Do Not Disturb) registry, permitted calling hours and a clear way to opt out.

  • Use opt-in or responsibly sourced data, ideally people who enquired with you.
  • Call within permitted hours. We schedule campaigns generally between 9 AM and 8 PM.
  • Honour opt-outs: when someone says "don't call me", the agent ends politely and the number is skipped in future campaigns.

This is general guidance, not legal advice. Compliance depends on your campaign intent and your data.

Indian languages

Hinglish and mixed-language calls, handled naturally

It follows the caller

Indian callers mix languages all the time: "haan, budget 50 lakh tak hai". Each script has a primary and a second language, and the agent switches when the caller does. Supported: English, Hindi, Marathi, Gujarati, Tamil, Telugu, Kannada, Bengali and Malayalam.

Measuring results

How to measure if AI calling is working

Connect rate

Share of dialled numbers that picked up. If it is low, check data quality and calling times before blaming the script.

Qualified or interested leads

Calls where the person met your qualifying rule. This is the number your sales team cares about.

Transfers answered

Hot leads transferred to your team and actually picked up. A missed transfer is a lost buyer.

Bookings and callbacks

Appointments, site visits, counselling sessions or callbacks the agent booked on the call.

Opt-outs

People who asked not to be called. A rising number usually means the list or the pitch needs work.

Credits per lead

Credits used divided by qualified leads. Use it to compare AI calling with your other lead sources. Every number above is in the dashboard and in CSV/PDF reports.

Avoid these

5 mistakes to avoid when you start AI calling

1. Calling old or irrelevant lists

AI makes calls faster; it cannot make a bad list good. Start with fresh, opt-in enquiries.

2. Reading the brochure on the call

Long scripts lose people. Introduce, ask 3 to 5 questions, close with one next step.

3. No plan for hot leads

Decide who answers transfers during campaign hours. Interest fades in minutes.

4. Ignoring opt-outs

Respect "don't call me" every time. The agent adds those numbers to your opt-out list automatically; keep it that way.

5. Never listening to calls

Ten minutes of recordings a week shows where callers get confused. Small script fixes beat calling more numbers.

01What is an AI calling agent?

An AI calling agent is software that makes and answers phone calls with a natural voice. It speaks your pitch, listens to the reply, understands it, asks qualifying questions, and then captures the lead, books a callback or appointment, or transfers the call to your team.

02Which languages does Troika's AI calling agent speak?

English, Hindi, Marathi, Gujarati, Tamil, Telugu, Kannada, Bengali and Malayalam. Each script has a primary language and an optional second language, and the agent can switch when the caller switches. For the best quality we recommend one primary and one secondary language per script.

03Will an AI calling agent replace my telecallers?

No. It handles repetitive first-level calling, such as reaching every number, giving the pitch and finding who is interested. Your team then spends its time on serious prospects, negotiation and closing.

04Can the AI agent transfer interested callers to my sales team?

Yes. The agent can transfer a call to your team's number when the caller is interested or asks for a person. If your team does not pick up, the agent follows the fallback you choose, such as continuing the conversation or ending politely.

05Can it book appointments, site visits or callbacks?

Yes. During the call the agent can book an appointment in the slots you define, or schedule a callback at the time the caller asks for. These appear in your dashboard.

06How long does setup take?

Setup takes from 24 hours up to 7 working days, depending on how quickly we receive your details, script readiness, languages and testing. Script approval itself takes about 20 minutes to 24 working hours.

07Who writes the calling script?

You know your offer and audience best, so you share the script or inputs. We guide you on an AI-friendly structure: short, clear, conversational and ending with a clear call to action. Every script is reviewed before it goes live.

08Do I need to provide my own calling data?

Yes. You provide the numbers to call because you know your target audience. Results depend heavily on data quality, so fresh, relevant and opt-in numbers work best.

09How much does an AI calling agent cost?

There is a one-time setup and then prepaid calling credits, billed per second of talk time. Enter your number in the pricing section to see every plan and price instantly.

10How does the AI agent handle Do Not Disturb requests?

If a caller asks not to be called again, the agent ends the call politely and adds the number to your opt-out list. Numbers on that list are skipped in future campaigns, and you can see the transcript of each request.

11Will my calls show as spam?

Spam labels depend on telecom filters, call volume, how people respond and third-party caller ID apps, so no provider can promise a number will never show as spam. For long-term caller identity we recommend a dedicated number with Truecaller verification.

12Is my customer data safe?

Your data is used only for your own campaigns. We do not sell, share or reuse your database. Access is limited to the team members needed for setup and support, and campaign data can be removed from our active systems on request after completion.

13Can you guarantee leads or sales?

No honest provider can. Results depend on your data, offer, script, timing and follow-up. What the AI calling agent guarantees is consistency: every number gets the same clear pitch, and every interested person is captured and reported.

14How much does AI calling cost per minute in India?

Troika bills per second of connected call time from prepaid credits (1 credit = 1 second), after a one-time setup, so you never pay for a full minute you did not use. Enter your number in the pricing section to see every plan.

15Can the AI agent handle Hinglish?

Yes. Each script has a primary and a second language, and the agent switches when the caller mixes or changes language, for example from Hindi to English.

16How many calls can the AI agent make in a day?

It calls many numbers in parallel; how many depends on the channels allocated to your campaign. One customer, Omkar Science Tutorial, described calling 1,000 to 4,000 people in a single day.

17Is AI calling suitable for small businesses?

Yes. You can start with one campaign, prepaid credits and per-second billing, and we handle the setup, so you do not need a tech team.

18Do I need technical skills to run AI calling?

No. Troika sets up and tests the agent; you add numbers and run campaigns from the dashboard.

19What happens when the agent transfers a call?

The caller is connected to your team's number while still on the line. If nobody answers, the agent follows the fallback you choose. The recording, transcript and summary are in your dashboard afterwards.

20Can I hear the AI agent before buying?

Yes. Listen to real call recordings, use the call button to talk to our AI agent, or chat with our AI assistant.

21Is there a free demo?

Yes. The demo is free. Use the call button to talk to our AI agent now, or request a demo and our team will set up a live AI call for your own use case.

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